Business

Toyotsu Lanka and MAK Lubricants Celebrate a New Era of Strategic Partnership in Automotive & Industrial Lubrication Solutions

Summary

Bharat Petroleum and Toyotsu Lanka (Pvt) Ltd, a subsidiary of Toyota Lanka (Pvt) Ltd, celebrated the beginning of the New Era for MAK Lubricants in Sri Lanka. The Theme of the event was – “Journey of MAK-Unveiling Performance Beyond Limits” […]

Bharat Petroleum and Toyotsu Lanka (Pvt) Ltd, a subsidiary of Toyota Lanka (Pvt) Ltd, celebrated the beginning of the New Era for MAK Lubricants in Sri Lanka. The Theme of the event was – “Journey of MAK-Unveiling Performance Beyond Limits” which is very apt to the Brand “MAK”. The event was graced by distinguished guests, esteemed partners, and representatives from Bharat Petroleum Corporation Limited (BPCL).  

Mr. Manohara Atukorala, Managing Director of Toyota Lanka warmly welcomed the guests and expressed his excitement about the strategic partnership between Bharat Petroleum Corporation and Toyota Lanka subsidiary, Toyotsu Lanka. He emphasized the value of this partnership, stating, “The partnership between our companies can yield significant benefits for the customers & channel partners in the distributor network. This partnership is a testament to the belief that when visionary companies come together, they can shape industries and change the world for the better.” 

Mr. P. Sudhahar, Executive Director at Bharat Petroleum, Mr. S. Kannan, Head of Lube (South) at Bharat Petroleum, Mr. Maninder Singh, Chief Manager of Exports and Mr. Umesh Luhana, Country Manager (Sri Lanka) at Bharat Petroleum Corporation graced the occasion, highlighting the strategic importance of the Sri Lankan market and the significance of the partnership with Toyotsu Lanka.   

MAK Lubricants – from Bharat Petroleum (BPCL) – reigns eminently as a trusted brand in lubricants and greases in India and international markets. Mr. P. Sudhahar, Executive Director at Bharat Petroleum emphasized during his key note address “The philosophy that drives MAK Lubricants is the cognizance that our customers are not just consumers but indeed our partners in progress – in our onward quest for better products, longer service life of equipment and greater environment-friendliness”. Bharat Petroleum has been a vigorous innovator of technically advanced lubricants that deliver top-notch performance even under extreme ambient and operating conditions in Automotive & Industrial applications.

This event signifies the commitment of Toyotsu Lanka to expand its product offerings and deliver high-quality lubricants to its customers. The partnership between Bharat Petroleum and Toyotsu Lanka symbolizes collaboration, commitment, and trust, with both companies achieving remarkable performance from the very beginning. This event also acknowledged the critical role of distributors who have shown unwavering support, trust, and confidence in the partnership. They were credited as the driving force behind this endeavor, and their dedication inspired Toyotsu Lanka to reach greater heights.   

Toyotsu Lanka, a fully owned subsidiary of Toyota Lanka, is committed to being a steadfast force in the Sri Lankan automobility landscape by providing exceptional customer experiences, service quality, safety, and affordability. With a solid foundation & dealer network of over 1,000 locations across the island, Toyotsu Lanka stands as a symbol of quality and reliability. Apart from the recent strategic partnership with India’s ‘best performing’ Maharatna Public Sector Undertaking “Bharat Petroleum”, Toyotsu Lanka is also the appointed importer & distributor of CWORKS-certified aftermarket spare parts of Toyota Tsusho Corporation, Japan.

The partnership between Bharat Petroleum Corporation and Toyotsu Lanka through the introduction of MAK Lubricants is set to reinforce their commitment to delivering quality products and expanding their market share. It is not just a union of two corporate giants but a promise to provide better products and services that “Unveils the Performance Beyond Limits” that exceed the expectations of their customers. 

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Photo Captions –

Bharat Petroleum and Toyotsu Lanka (Pvt) Ltd, a subsidiary of Toyota Lanka (Pvt) Ltd, celebrate the beginning of the New Era for MAK Lubricants in Sri Lanka. 
Left to Right – Mr. Umesh M Luhana  – Country Manager – Sri Lanka – Bharat Petroleum Corporation Limited, Mr. Manindar Singh – Chief Manager – Exports – Bharat Petroleum Corporation Limited
Mr. Vivek Sharma – First Secretary – Economic and Commercial –  High Commission of India – Sri Lanka, Mr. P. Sudhahar – Executive Director – Bharat Petroleum Corporation Limited, Mr. Sachio Yotsukura – Chairman – Toyota Lanka (Pvt) Ltd, Mr. S. Kannan – Head Lube South -Bharat Petroleum Corporation Limited, Mr. Manohara Atukorala – Managing Director / CEO – Toyota Lanka (Pvt) Ltd, Mr. Thushara Fernando – Managing Director – Toyotsu Lanka (Pvt) Ltd, and Mr. Prasanna De Silva – General Manager – Sales & Marketing – Toyota Lanka (Pvt) Ltd.
Mr. P. Sudhahar – Executive Director – Bharat Petroleum Corporation Limited speaks at the celebration of a new era of strategic partnership in Automotive & Industrial Lubrication solutions.
Mr. Manohara Atukorala – MD/CEO – of Toyota Lanka warmly welcomes guests and speaks about the strategic partnership between Bharat Petroleum Corporation and Toyota Lanka subsidiary, Toyotsu Lanka.
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